Surface
Brand, marketing site and product interface: how it looks and reads on a phone, cold, in a hurry. Accessible to WCAG 2.1 AA by default.
Delivered as production pages in your repo.
For funded B2B SaaS, fintech, healthtech and insurtech teams
Design, all the way down.
Brand, interface, design system and the software under them, designed and built in one studio. Nothing is handed off, so nothing drifts.
Designed in Adobe Creative Cloud.
Built with Claude.
Figma when your team needs it.
Design is how it works, too.
Three layers, designed and built by the same studio, so nothing changes meaning on its way to production.
System
Tokens, components and the rules between them. One definition for every surface, so a change in one place moves all of them.
Delivered as code, plus a documented PDF your team can read.
Structure
Architecture, data and custom software: the part nobody sees, built so it keeps working as the product grows.
Delivered as production code and an architecture doc.
Nothing is lost in the handoff, because there isn’t one.
Swipe sideways to see all of it.
The drift isn’t sloppiness. It’s what happens when the person who decided the spacing isn’t the person typing it.
Selected work
All four projectsStructureSystemOwn product, in production
devsforfun
The identity, billing, content and scheduling layer that runs seven products, including this site's checkout.
SurfaceStructureOwn product, live and paid
Roast My Website
An automated site roast that bills real money, built to answer the objection that kills a paid audit.
SurfaceSystemSelf-initiated demo
Tacit
An AI notetaker rebuilt around what happens to the knowledge after the meeting ends.
Start by finding out what’s wrong.
Not a Lighthouse score you could run yourself. Your site, read the way your buyer reads it, on a phone, cold, in a hurry: every place you lose them, in the order worth fixing. Nothing to act on? It’s redone once, free.
Swipe sideways to see all of it.
The audit
$500
Launch rate, 4 of 5 left
- + $25048-hour turnaround
- − $200with a Roast My Website credit pack
- − $500off any project booked within 30 days
What it costs
Every line item, pricedEverything
$14,900
Product
$10,500
Launch
$5,300
Brand core, marketing site and social kit.
Plus the design system, standard tier.
Plus the build, at the system-owner rate.
Custom software
Structure work beyond the three doors: the platform, the integrations, the internal tools your product runs on. Designed by the same studio that designs the interface.
Quoted per project
Every door ships WCAG 2.1 AA and lives in your repo from day one. The AI interface pattern set adds $4,000 on Product or Everything. Replacing an existing site is priced separately.
Who does the work
The person who designs the system writes the code. No account manager, no junior building what a senior sold. When a project needs a surface outside that, native mobile or an ML component, a named collaborator joins, introduced before they start.
- Day 0Your repo, pushed daily
- Milestone 140% paid
- Milestone 240% paid
- Final20% paid, IP assigned in writing
No reply for five business days? A named bench member who already holds repo access and your details contacts you.
Start with the audit.
Five days, $500, and it comes off the project if you book one.